ULTRA MUSIC FESTIVAL--the world's premier electronic music festival--is coming to Croatia July 12, 13 & 14, 2013 for ULTRA EUROPE, it was announced in a press conference in Zagreb today, November 28. Taking place in the city of Split July 12 & 13 and the island of Hvar July 14 for the very first time, organizers have also revealed the further news that ULTRA EUROPE will now be housed exclusively in Croatia for at least the next five years.
Watch the Official ULTRA EUROPE Teaser Video
With over 60,000 attendees expected to descend upon Croatia for the debut edition of the annual event next summer, ULTRA EUROPE will take place at the beautiful Poljud Stadium in Split for the first and second days, while the third and final day will see the event hop to the Hotel Amfora Grand Beach Resort on the stunning island of Hvar, just a short ferry journey away. Performances from all three days will be streamed globally through UMF TV and UMF Radio.
Besides being the only European edition of the world-renowned Ultra Music Festival next year, ULTRA EUROPE will also be one of the first major events of its kind in Croatia following the country's expected entrance into the European Union July 1, 2013. It is also predicted that the ULTRA EUROPE festival will inject more than 20 million euros (over 150 million kuna) into Croatia's economy over the next five years and is considered to be one of the most important investments in the Croatian tourism and entertainment industry in recent times.
Russell Faibisch, Founder, Executive Producer and CEO of Ultra Music Festival and Ultra Worldwide, shared his excitement by saying:
"Electronic music is one of the most popular and fastest growing genres in the world, and the Ultra Music Festival has been recognized as one of the leading festivals of that genre. Taking into consideration the highly developed music scene in Croatia and the excellent reputation of Split and Hvar as top tourist destinations, the decision to bring Ultra Music Festival and the incredible experience it has to offer to Croatia in the form of Ultra Europe was an easy one to make. We strongly believe that electronic music fans are acutely aware of what Ultra Music Festival represents and will come in great numbers to share this amazing experience in both Split and Hvar this July."
Adam Russakoff, Executive Producer, Talent Booker and Director of Business Affairs for Ultra Music Festival and Ultra Worldwide, went on to say:
"I'm extremely excited about this new chapter for Ultra and our expansion into the European market. The recent boom in music tourism in that region, coupled with Croatia's expected entry into the European Union in July 2013, makes perfect sense for us from a business perspective. Concerning talent, while we're not yet at liberty to disclose the finer details regarding specific artists for Ultra Europe 2013 at this stage, what I can say is that since its inception back in 1999, Ultra has always prided itself upon programming the most forward thinking, innovative line-ups any festival in the world has to offer. With regards to Ultra Europe, we have whole-heartedly committed to upholding this tradition and I can personally guarantee that this year's program will be no exception."
Joe Basic, director of Adria MM Production, the Croatian partner and co-organizer of the festival, added:
"Ultra Europe will undoubtedly be one of the most important music events in the region in 2013. We are very proud that we as local partners can give our support and host such a reputable event in the cities of Split and Hvar. There is no question that Ultra Europe will make a significant and positive impact on the region as it looks to attract thousands of music lovers to these historical regions each summer for 3 days of truly world-class electronic music and entertainment. I am confident that the beautiful Adriatic Sea and Islands of the area will be a perfect setting for Ultra Europe and will attract many to come and experience all that both Ultra and Croatia have to offer."