One Direction's 3D Movie Trailer Premiere!

Simon Cowell's international boyband sensation One Direction just released the trailer for their new 3D feature film, set to be released August 23!

The film contains performances of their chart-topping smash hits like "What Makes You Beautiful" and "Live While We're Young" from their albums UP ALL NIGHT and TAKE ME HOME, which are available on Syco Records, as well as a behind-the-scenes look at the friendly if not fraternal bandmates who make up the group, filmed while on their world tour - Niall Horan, Zayn Malik, Liam Payne, Harry Styles, and Louis Tomlinson.

The members of One Direction all auditioned for the UK edition of Cowell's hit international reality singing competition, THE X FACTOR, and were hand-picked by the impressario to become the new boyband to take over the world, just as his own Westlife had before them. The rest, they say, is history - over 14 million singles and 8 albums sold in three short years.

Concert films have hit remarkable highs and massive lows in recent years - while Justin Bieber and Miley Cyrus have found massive success and big box office status with their respective musical films, GLEE: THE 3D MOVIE and others have been less successful. Concert films are one of the most difficult forms to pull off of all the sub-genres within the movie musical landscape.

View my 2011 interview with Simon Cowell here.

Check out the epic 1D 3D trailer below, which premiered on ITV's DAYBREAK!