A catalyst for music innovation and artist development in the digital era, CENTER STAGE Powered By GRAMMY Amplifier is the first-ever program uniting emerging artists with GRAMMY-Award-winners to mentor their career. The three winners for the first-round of CENTER STAGE were announced last night at the Sound Cloud party during music week in Austin. Gentleman Hall, Philip Magnus Hartley and Barnaby Saints, who also performed live at the announcement party (listen below), will receive a recording session with a leading GRAMMY producer, a music video production with a noted director/producer or an opening act performance slot on a major tour or music festival.
Mike Shinoda, member of two-time GRAMMY-winning band Linkin Park and GRAMMY ambassador, served as curator for the first-round of CENTER STAGE, the online platform that provides professional mentoring and exposure for undiscovered musicians through The GRAMMYS' visionary GRAMMY Amplifier program. CENTER STAGE was developed on the success of GRAMMY Amplifier which was launched by The Recording Academy in January. It allows musicians to share their tracks via SoundCloud for a chance to have their music shared on-line by a panel of music icons. CENTER STAGE curators then select talent based on criteria including "amplification" (shares/likes) and individually award them with once-in-a lifetime mentoring opportunities. "We were overwhelmed, not only by the amount of artists' submissions, but the level of talent that is still to be discovered," said Evan Greene, Chief Marketing Officer for The Recording Academy. "We look forward to continuing our collaboration with Hyundai in documenting these artists during their creative process."
Mike Shinoda of Linkin Park announces the winners for the first-round of CENTER STAGE:
As part of a three-year partnership as the "Official Vehicle Partner" of the GRAMMY Awards Hyundai teamed with The Recording Academy to create CENTER STAGE. "Hyundai would like to thank everyone who participated in the first round of the Center Stage program," said Steve Shannon, Vice President, Marketing, Hyundai Motor America. "We can't wait for the world to enjoy the great music of Gentleman Hall, Phillip Magnus Hartley and Barnaby Saints and we wish them every success in their music careers."
After music week in Austin, Hyundai will follow all three CENTER STAGE artists as they expand their musical aspirations whether in the studio, making a music video or performing on stage. This exclusive CENTER STAGE content series will launch in April 2013.
Barnaby Saints is a Los Angeles-based band, started by singer-songwriter Erich Lennig. The group mix bluegrass, gospel and indie rock over layered harmonies. Their songs fuse old-folk story-telling with lush vocals, banjo, fiddle, dobro and swelling B3 organ to create a unique soundscape. After recording their debut EP in June 2011, they've garnered positive reviews, chosen as one of the "Bands On the Rise" at the New York New Music Festival 2012. With a new album in the works, Barnaby Saints is looking forward to a full year and more great times. Listen and watch: https://soundcloud.com/barnabysaints and http://vimeo.com/49653131
Gentleman Hall who fuse high-handed anthemic choruses of the Killers and the retro synth melodies of MGMT along with a dash of wildman flutist antics, have established themselves as one of the most talked about bands to emerge from Boston in recent years. After winning numerous accolades such as MTV's Best Breakout Band in 2009 and Boston's "Best Act" in 2011, the band was won Billboard's "Battle of the Bands" and made history being the first independent band to perform on the Billboard Music Awards in 2011. In September 2011 they released their debut EP When We All Disappear to critical acclaim and toured nationally throughout 2012. They are currently finishing their full length album which is due out in 2013. Listen and watch: http://gentlemenhall.com/freedownload.
Phillip Magnus Hartley
Phillip Magnus Hartley is a hybrid Artist from Baltimore, MD. He is influenced by all genres of music. Drawing inspiration from Janelle Monae, Brandy, Whitney Houston, Michael Jackson, Prince, and Kenna, Phillip's stage performance is like no other. By combining street style with fine art, he provides a unique style that matches his refreshing spin on pop and R&B. Performing alongside a band, background singers, and dancers, Phillip's live performance draws on his background in fashion design and costuming. With his art, Phillip specializes in painting a picture with his art the everyone can enjoy. Listen and watch here: https://soundcloud.com/philliphartley.
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About HYUNDAI MOTOR AMERICA:
Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by theHyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai's 10-year/100,000-mile powertrain warranty, and five years of complimentary Roadside Assistance. For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com. Please visit our media website atwww.hyundainews.com and our blog at www.hyundailikesunday.com. Hyundai Motor America on Twitter |YouTube | Facebook.
About GREENLIGHT MEDIA & MARKETING:
GreenLight Media & Marketing, LLC is a music-focused entertainment studio and agency producing original content and marketing programs for a variety of media companies and brands. GreenLight's clients and partners have included The GRAMMY's, AOL, Fuse, Vibe, Spin, YouTube, Pandora, Hyundai, Adidas, American Express, Gillette, Pacifico, Red Bull, Verizon and Constellation Brands, among others. Based in West Hollywood, CA, GreenLight is an independent agency within a network of sister companies that includes Red Light Management, ATO & TBD Records, and several major music festivals.
About THE RECORDING ACADEMY:
Established in 1957, The Recording Academy is an organization of musicians, songwriters, producers, engineers and recording professionals that is dedicated to improving the cultural condition and quality of life for music and its makers. Internationally known for the GRAMMY Awards - the preeminent peer-recognized award for musical excellence and the most credible brand in music - The Recording Academy is responsible for groundbreaking professional development, cultural enrichment, advocacy, education and human services programs. The Academy continues to focus on its mission of recognizing musical excellence, advocating for the well-being of music makers and ensuring music remains an indelible part of our culture. For more information about The Academy, please visit www.grammy.com. For breaking news and exclusive content, follow @TheGRAMMYs onTwitter, like "The GRAMMYs" on Facebook, and join The GRAMMYs' social communities on Foursquare, GetGlue, Google +,Instagram, Pinterest, Tumblr, and YouTube.
Photo credit: Erin Broadley