On Friday, December 14th, during its annual Season of Giving charitable campaign, AEG is dedicating its holiday efforts to YoYo School of Hip Hop. Founded by GRAMMY-nominated rap artist YoYo with the help of U.S. Congresswoman Maxine Waters' Community Build program, YoYo School of Hip Hop provides classes on artist development, beat production, theater, vocal training and hip hop dance. The classes are designed to nurture the creativity of the youth by improving their reading, writing, and comprehension skills.
The event will feature Cee Lo Green (The Voice), MC Lyte (Recording Artist) and YoYo (YoYo School of Hip Hop Founder/Executive Director).
Founded in 2011 by rap artist YoYo with the help of U.S. Congresswoman Maxine Waters' Community Build program, YoYo School Of Hip Hop aims to change the lives of the youth through love, academics and performing arts, developing fearlessness, self-discipline, confidence and team work. YoYo (born Yolanda Whitaker) is a Grammy-nominated rap artist and actress. Much of her music has advocated female empowerment, denouncing the frequent sexism found in hip-hop music. She is the protégé of gangsta rapper Ice Cube. Yo-Yo dubbed her crew the IBWC, which stands for the Intelligent Black Woman's Coalition.
AEG's Season of Giving is an initiative designed to raise funds and generate awareness in support of non-profit organizations working on issues of hunger, homelessness and healthcare. During the month of December, a different non-profit organization will be highlighted during a brief program at the Los Angeles Kings Holiday Ice at L.A. LIVE.